If you are looking for the best betting sites in the UK, you have come to the right place. In this article, we will review 10 of the top online bookmakers that offer a wide range of sports, markets, odds and bonuses for UK punters. Whether you are a fan of football, horse racing, cricket, tennis or any other sport, you will find a betting site that suits your needs and preferences.
We will also provide some useful tips and advice on how to choose a reliable and trustworthy betting site, how to claim and use the welcome bonuses and promotions, and how to bet safely and responsibly online. By the end of this article, you will have a better understanding of the UK online betting industry and how to make the most of your gambling experience.
Before we dive into the details of each betting site, let us explain how we ranked them and what criteria we used to evaluate them. We have used our years of experience and data from various sources to rate and analyse the best betting sites in the UK. We have considered the following factors:
Based on these criteria, we have ranked 10 of the best betting sites in the UK below. We have also provided a brief overview of each betting site’s features, pros and cons.
bet365 is one of the most popular and reputable online bookmakers in the world. It was founded in 2000 by Denise Coates in Stoke-on-Trent, England. It has over 45 million customers across more than 200 countries and employs over 5,000 people. It is licensed and regulated by the UKGC and the MGA.
bet365 offers an outstanding coverage of sports and markets, both pre-match and in-play. It covers over 40 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 97% on major events.
bet365 also offers a generous welcome bonus for new customers. It consists of up to £100 in bet credits, which are paid as bonus funds that can be used to place bets on any sport or market. To claim the bonus, customers need to register using the promo code BS100, deposit and place a qualifying bet of £5 or more at odds of 1/5 (1.20) or greater within 30 days of opening their account. The bet credits are then available for use upon settlement of the qualifying bet.
bet365 also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
bet365 also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £5 for most methods, while the minimum withdrawal amount is £5 for debit cards and e-wallets and £10 for bank transfers.
bet365 also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
Betway is another popular and reputable online bookmaker in the UK. It was founded in 2006 by a group of sports enthusiasts who wanted to create a better online betting experience. It has over 2 million customers across more than 20 countries and employs over 1,000 people. It is licensed and regulated by the UKGC and the MGA.
Betway offers a modern betting platform that is easy to use and navigate. It covers over 30 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 95% on major events.
Betway also offers a large welcome bonus for new customers. It consists of a 100% matched deposit bonus up to £50, which can be used to place bets on any sport or market. To claim the bonus, customers need to register using the promo code BET50, deposit and wager at least £10 at odds of 1.75 (3/4) or greater within 7 days of opening their account. The bonus amount is then credited to their account as bonus funds.
Betway also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
Betway also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £10 for most methods, while the minimum withdrawal amount is £10 for all methods.
Betway also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
BetTarget is one of the newest and most innovative online bookmakers in the UK. It was launched in 2021 by a team of experienced industry professionals who wanted to create a unique and personalised online betting experience. It is licensed and regulated by the UKGC.
BetTarget offers a cutting-edge betting platform that uses artificial intelligence (AI) and machine learning (ML) to tailor its products and services to each customer’s preferences and behaviour. It covers over 25 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the highest odds and payout levels in the industry, reaching up to 98% on major events.
BetTarget also offers a generous welcome bonus for new customers. It consists of a 100% matched deposit bonus up to £100, which can be used to place bets on any sport or market. To claim the bonus, customers need to register using the promo code BT100, deposit and wager at least £10 at odds of 1/2 (1.50) or greater within 14 days of opening their account. The bonus amount is then credited to their account as bonus funds.
BetTarget also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
BetTarget also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £10 for most methods, while the minimum withdrawal amount is £10 for all methods.
BetTarget also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
888sport is another popular and reputable online bookmaker in the UK. It was founded in 2008 by the 888 Holdings group, which also operates other online gambling brands such as 888casino, 888poker and 888bingo. It has over 10 million customers across more than 150 countries and employs over 1,500 people. It is licensed and regulated by the UKGC and the MGA.
888sport offers a top betting site for live markets that is easy to use and navigate. It covers over 30 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 96% on major events.
888sport also offers a large welcome bonus for new customers. It consists of £30 in free bets plus a £10 casino bonus, which can be used to place bets on any sport or market. To claim the bonus, customers need to register using the promo code 30F, deposit and place a qualifying bet of £10 or more at odds of 1/2 (1.50) or greater within 30 days of opening their account. The free bets are then credited to their account as three £10 free bet tokens within 10 hours of bet settlement.
888sport also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
888sport also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £10 for most methods, while the minimum withdrawal amount is £3 for debit cards and e-wallets and £10 for bank transfers.
888sport also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
William Hill is one of the oldest and most experienced online bookmakers in the UK. It was founded in 1934 by William Hill in London, England. It has over 16 million customers across more than 180 countries and employs over 12,000 people. It is licensed and regulated by the UKGC.
William Hill offers a very reputable and trusted bookmaker that has a great betting odds across the board. It covers over 30 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 95% on major events.
William Hill also offers a generous welcome bonus for new customers. It consists of £30 in free bets when you place any bet of £10 or more. To claim the bonus, customers need to register using the promo code H30, deposit and place a qualifying bet of £10 or more at odds of 1/2 (1.50) or greater within 30 days of opening their account. The free bets are then credited to their account as two £15 free bet tokens within 10 hours of bet settlement.
William Hill also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
William Hill also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £5 for most methods, while the minimum withdrawal amount is £5 for debit cards and e-wallets and £25 for bank transfers.
William Hill also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
BetVictor is another popular and reputable online bookmaker in the UK. It was founded in 1946 by Victor Chandler in London, England. It has over 1 million customers across more than 160 countries and employs over 500 people. It is licensed and regulated by the UKGC and the MGA.
BetVictor offers a very sharp odds for many sports that is easy to use and navigate. It covers over 30 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 97% on major events.
BetVictor also offers a generous welcome bonus for new customers. It consists of £30 in free bets plus a £10 casino bonus when you place any bet of £5 or more. To claim the bonus, customers need to register using the promo code VICTOR30FIVE , deposit and place a qualifying bet of £5 or more at odds of evens (2.00) or greater within 7 days of opening their account. The free bets are then credited to their account as three £10 free bet tokens within 10 hours of bet settlement.
BetVictor also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
BetVictor also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £5 for most methods, while the minimum withdrawal amount is £10 for all methods.
BetVictor also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
BoyleSports is another popular and reputable online bookmaker in the UK. It was founded in 1982 by John Boyle in Dundalk, Ireland. It has over 2 million customers across more than 100 countries and employs over 2,500 people. It is licensed and regulated by the UKGC and the MGA.
BoyleSports offers a famous bookmaker that is easy to use and navigate. It covers over 30 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 96% on major events.
BoyleSports also offers a generous welcome bonus for new customers. It consists of £20 in free bets plus a £10 casino bonus when you place any bet of £10 or more. To claim the bonus, customers need to register using the promo code BS20 , deposit and place a qualifying bet of £10 or more at odds of evens (2.00) or greater within 7 days of opening their account. The free bets are then credited to their account as four £5 free bet tokens within 10 hours of bet settlement.
BoyleSports also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
BoyleSports also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £5 for most methods, while the minimum withdrawal amount is £10 for all methods.
BoyleSports also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
Tote is another popular and reputable online bookmaker in the UK. It was founded in 1928 by Winston Churchill as a state-owned betting operator that offered pool betting on horse racing. It was privatised in 2011 and acquired by Betfred, before being sold to a consortium of racing industry figures in 2019. It is licensed and regulated by the UKGC.
Tote offers a unique and specialised betting platform that focuses on pool betting on horse racing. Pool betting is a form of pari-mutuel betting, where all the bets on a market are pooled together and the payout is determined by the number of winners and the size of the pool. Pool betting offers some advantages over fixed odds betting, such as potentially higher payouts, more transparency and more social interaction.
Tote covers all UK and Irish horse racing, as well as selected international races from countries such as France, USA, Australia and South Africa. It offers various types of pool bets, such as win, place, exacta, trifecta, quadpot, placepot, jackpot and scoop6. It also offers some exclusive pool bets, such as the Tote Ten to Follow, which is a season-long fantasy horse racing competition where customers can win up to £250,000 by picking 10 horses to follow throughout the season.
Tote also offers a generous welcome bonus for new customers. It consists of £20 in Tote Credit when you place your first bet of £5 or more. To claim the bonus, customers need to register using the promo code NEWBONUS , deposit and place a qualifying bet of £5 or more on any pool bet within 30 days of opening their account. The Tote Credit is then credited to their account as £10 redeemable against racing bets and £10 redeemable against racing bets excl. Win/Place within 24 hours of bet settlement.
Tote also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
Tote also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £5 for most methods, while the minimum withdrawal amount is £5 for all methods.
Tote also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
bwin is another popular and reputable online bookmaker in the UK. It was founded in 1997 by Norbert Teufelberger and Manfred Bodner in Vienna, Austria. It has over 20 million customers across more than 25 countries and employs over 1,000 people. It is licensed and regulated by the UKGC and the MGA. bwin offers a superb bookmaker interface that is easy to use and navigate. It covers over 30 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 94% on major events.
bwin also offers a generous welcome bonus for new customers. It consists of a £20 backup bet, which can be used to place a risk-free bet on any sport or market. To claim the bonus, customers need to register using the promo code WELCOMEBONUS , deposit and place a qualifying bet of £10 or more at odds of evens (2.00) or greater within 7 days of opening their account. If the bet loses, bwin will refund the stake as a free bet up to £20.
bwin also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
bwin also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £10 for most methods, while the minimum withdrawal amount is £10 for all methods.
bwin also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
Sportingbet is another popular and reputable online bookmaker in the UK. It was founded in 1998 by Mark Blandford in London, England. It has over 2 million customers across more than 20 countries and employs over 700 people. It is licensed and regulated by the UKGC and the MGA.
Sportingbet offers a trustworthy online bookmaker that is easy to use and navigate. It covers over 30 sports, including football, horse racing, cricket, tennis, golf, rugby, basketball, darts and more. It also offers niche sports and markets, such as esports, politics, entertainment and virtual sports. It has some of the best odds and payout levels in the industry, reaching up to 93% on major events.
Sportingbet also offers a generous welcome bonus for new customers. It consists of up to £50 in free bets when you place your first bet of £10 or more. To claim the bonus, customers need to register using the promo code SB50 , deposit and place a qualifying bet of £10 or more at odds of evens (2.00) or greater within 7 days of opening their account. The free bets are then credited to their account as five £10 free bet tokens within 48 hours of bet settlement.
Sportingbet also offers regular promotions for existing customers, such as enhanced odds, acca boosts, cashback offers or loyalty schemes. Some of the most popular promotions include:
Sportingbet also offers a variety of payment options for deposits and withdrawals, such as debit cards, e-wallets, prepaid cards or bank transfers. It processes payments quickly and securely, using encryption technology and verification procedures to protect its customers’ transactions. The minimum deposit amount is £10 for most methods, while the minimum withdrawal amount is £10 for all methods.
Sportingbet also offers friendly, helpful and professional customer service agents who can be contacted via live chat, phone or email 24/7. It also offers comprehensive support resources, such as FAQs, guides or tutorials.
In conclusion, we have reviewed 10 of the best betting sites in the UK for real money gambling. We have ranked them based on various criteria, such as licensing and regulation, reputation and trustworthiness, sports coverage and variety, odds quality and payout levels, bonuses and promotions, payment methods and security, customer service and support. We have also provided a brief overview of each betting site’s features, pros and cons.
We hope that this article has helped you to find a betting site that suits your needs and preferences. However, we also encourage you to do your own research and compare different betting sites before making a final decision. Remember to always gamble responsibly and only bet what you can afford to lose.
There is no definitive answer to this question, as different betting sites may suit different punters depending on their preferences and expectations. However, some of the factors that can help you to choose a good betting site are:
Based on these criteria, we have ranked 10 of the best betting sites in the UK in this article. However, we also encourage you to do your own research and compare different betting sites before making a final decision.
To claim and use the welcome bonuses and promotions offered by the betting sites, you need to follow these steps:
Once you have completed these steps, you will receive your bonus funds or free bets in your account within a few hours or days of bet settlement. You can then use them to place bets on any sport or market that meets the bonus terms and conditions. The bonus funds or free bets may have wagering requirements, expiry dates or other restrictions that you need to fulfil before you can withdraw any winnings from them.
If you feel that you have a gambling problem or that you are losing control over your betting behaviour, you should seek help from professional organisations such as GamCare, GambleAware or Gamblers Anonymous. They can provide you with advice, support and treatment for your gambling issues. Remember that gambling should be fun and responsible.
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